Your Online Company Web Site Name Should Match Your Company Name
There are many reasons why your online company web site name should match your company name. It should be common sense, really, that this can help your online users easily find you. Mentioned below are several more specific reasons why you should opt for this.
Easy Identification
Of course, your online company site name will easily identify you to the many users who might like to find you. Therefore, if your company name is Bonita’s Place, you can use that too for your online company site name. To be more specific, your online company web site name should appear as Bonita’s Place as well and your web address should be bonitasplace.com.
Using .Com
It is common knowledge that .com is the best top-level domain that you should use. So, if you found out that bonitasplace.com is available, you need to use it so that people may easily find your web site online. A lot of others choose to use other domain names such as .net, .ph, .est, and so forth when they can easily choose to use .com instead. Online users are more apt to using .com when finding a specific site online. Therefore, common sense will tell you that choosing .com will make you more accessible to visitors.
Getting More Views
When you choose to use your own company name for your online company web site name, you get more views. Why? This is because users easily find you that way. This gets to have the domino effect as well. Your domain name will be highly-optimized and your site will be determined as a top result when people search for your business name. As your site gets more views, your authority in the eyes of search engines increase as well. This is one of the best reasons why your online company web site name should match your company name.
Keyword Optimization
You also need to be reminded about keyword optimization techniques. So, if you use your own company name as your own online company web site name and web address, you will find out that the length of your name will also matter.
We take, for instance, bonita.com as against bonitasplace.com. Which do you think will be better? More people might get to visit bonitasplace.com more often than bonita.com especially because it corresponds already to the exact company name you have. So, there you have it. More specific names will be better rather than shorter ones.
Ownership
It might be a hassle for you when you find out that the name you’ve always wanted is already owned by another web site. However, you can always choose something else. Instead of .com, you can easily choose .net or another.
You might also want to do transactions with the specific owner of the web site and you might be given the chance to buy it for yourself. That would be lucky for you, indeed. web site owners can easily be chided to sell their own domain names for the right price and if this will mean the success of your online business, it doesn’t really hurt to try. But if you do find that the domain name is available, go ahead and grab it ASAP. After all, your online company web site name should match your company name so that your web site will help your company with branding.
